Design Research Mastery Information

Design Research Mastery by Sara Fortier is a comprehensive online course tailored to equipping you with essential skills and knowledge for running impactful UX and design research projects.

Everything you need to run UX and design research projects that have real impact.

What is Design Research Mastery?

• An online course created by the CEO and Founder of a multi-million-dollar UX and service design consultancy.
• Practical UX & design research knowledge that schools don’t teach, but every client expects you to have.
• The ultimate research toolkit for anyone transitioning into UX, service design or human-centered design work.

What You’ll Learn In Design Research Mastery?

Module 1: Design Research Foundations

• Welcome to Design Research Mastery!
• Introduction to Design Research
• Favorite Tools & Methods
• Design Research Resources
• DRM Empathy Map Template
• DRM 50+ Design Research Methods & Tools Cheat Sheet

Module 2: Project Success

1. How to Set Your Project Up for Success
2. Project Scoping
3. Project Timelines & Schedules
4. Project Risks & Mitigation Strategies
5. Project Charter & Governance

Module 3: Research Planning

• 1. Introduction to Research Planning
• 2. Setting Effective Research Goals
• 3. Choosing the Right Research Methods
• 4. User Groups & Recruiting Criteria
• 5. Recruiting Methods & Incentives
• 6. Scripts & Screeners
• 7. Participant Consent
• 8. Draft Your Research Plan
• 9. Recruiting Tips
• BONUS: Signature Research Planning Bundle
• BONUS: Complete Guide to Recruiting for Research

Module 4: In-Depth Interviews

• 1. Introduction to In-Depth Interviews
• 2. Interview Planning
• 3. How to Craft an Interview Protocol
• 4. Interview Tips & Tricks
• 5. Tools & Tech
• BONUS: Outwitly’s Interview Planning Blueprint

Module 5: Observations

• 1. Introduction to Observations
• 2. AEIOU Framework
• 3. Observation Planning
• 4. How to Build a Field Kit
• 5. Observation Tips & Tricks
• 6. Tools & Tech
• BONUS: Observation Fundamentals & Field Kit

Module 6: Diary Studies

• 1. Introduction to Diary Studies
• 2. How to Build a Diary Study
• 3. Pre- and Post-Study Interviews
• 4. Diary Study Tips & Tricks
• 5. Participant Incentives
• 6. Tools & Tech
• BONUS: Dynamics of Diary Studies

Module 7: Making Sense of Data

• 1. Introduction to Data Analysis & Synthesis
• 2. Grounded Theory
• 3. Data Analysis Tips & Tricks
• 4. Develop Insights
• 5. Tools & Tech
• BONUS: Data Analysis (Dovetail)
• BONUS: Data Analysis (Google Sheets)

Module 8: Design Storytelling

• 1. Introduction to Design Storytelling
• 2. Co-Design & Feedback Workshops
• 3. Insights Reporting
• 4. Design Artifacts
• 5. Design Storytelling Tips & Tricks
• 6. Turning Insights into Action
• BONUS: Communicating the Value of Design Research
• BONUS Video: How to Convince Execs Design Research is Important

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